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  • Featured Author: Rob Comeau
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Home>Articles>PEO Sales

PEO Sales

February 4, 2021

PEOs Are Not An Alternative Market

PEOs are not the alternative insurance market, they are the evolution of the insurance market.

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June 19, 2020

Move the Middle: A Lesson in Sales Leadership

Move the Middle A Lesson in Sales Leadership   Overview Superior performers will perform under any circumstances. Poor sales professionals …

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March 25, 2020

PEOs and Insurance Brokers

Professional Employer Organization A professional employer organization (PEO) is an outsourcing firm that provides services to small and medium sized businesses (SMBs). …

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June 27, 2019

What Do You Offer? – Insight for Sales Professionals

Overview   While most of my posts center around the PEO industry, this entry is applicable to other industries as …

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August 28, 2018

The Importance of No in Sales

A sales professional who has trouble saying no will never have complete credibility when they say yes. It may seem …

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May 4, 2018

Don’t Cannibalize Your Channel Partners

Overview   Using channel partnerships as part of a go-to-market strategy has advantages. Many PEOs have chosen a channel approach …

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August 15, 2017

Pricing In The PEO Industry

Overview Developing a pricing strategy is often a misunderstood or poorly executed facet of business. Most businesses allow the market …

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February 9, 2017

PEO Sales 101

Introduction   Considering a career path in sales within the PEO industry is a smart choice for the right person.  …

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June 8, 2016

Elite Sales: Learned or Innate?

Opening Statement People are not born elite sales professionals.  While it is true that some may have a predisposition for …

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April 9, 2016

PEO Sales: A Successful Approach

PEO SALES A professional employer organization has a lot of moving parts that impact a client’s business. This can add …

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February 17, 2016

How does a smaller PEO compete in today’s market?

Overview What is your value proposition?  If it’s not your people, it’s your offering.  If it’s not your offering, it’s …

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January 5, 2016

PEO SALES: Complex multifaceted business solutions delivered in a concise and direct manner

Overview Superior PEO sales is not a regurgitation of your company’s offering.  It is a discovery based, solution driven process …

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October 8, 2015

The Driving Force Behind Branding for PEOs

The True Driving Force Behind Branding Overview With all of the time, energy, money and resources spent on branding a …

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August 17, 2015

Channel Sales Development

  Business Resource Center, Inc. works with PEOs that are currently under-utilizing a successful channel sales approach to achieve the …

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July 27, 2015

Sales Commissions: Transactional vs. Residual

Sales Commissions: Transactional vs. Residual How a company pays there sales force in an industry that provides an annuitized revenue …

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March 31, 2015

Sales Professional, Where Do You Rank?

A good indicator for any Sales Professional is where their production ranks in each of the above categories. You have probably run …

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February 19, 2015

Check their C.A.R.D. – Evaluating a business development professional

Evaluation of a top tier business development professional. “Check their C.A.R.D.” Whether you are evaluating business development talent to join …

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Recent Articles

  • SSADH & Our Son Boston Comeau
  • The Rationale Behind Various Deal Structures
  • PEOs Are Not An Alternative Market
  • Common PEO Strategies
  • Publicly Traded PEO Revenue Trending
  • Deal Flow in the PEO Industry
  • Paychex’s Earnings & F2021 Guidance
  • Move the Middle: A Lesson in Sales Leadership
  • PEOs’ Stock Performance
  • ADP’s Earnings & Q4 Guidance – with Independent Commentary
  • BBSI’s Earnings & Q2 Guidance – with Independent Commentary
  • Insperity’s Earnings & Q2 Guidance – with Independent Commentary
  • TriNet’s Earnings & Q2 Guidance – with Independent Commentary
  • PEO Industry Statistics, 2019 – Part 2
  • High Performance Teams Require Practice
  • The Analogy of the Sand – Happy Easter!
  • PEO: AEBITDA & Provisions
  • PEOs and Insurance Brokers
  • PEO Model: Aggregation Core
  • Paychex | Oasis: 1 Year Later

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